Why Companies Need to Be More Ambitious with Their Digital Transformation

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Digitalisation Is Not a New Trend

Digitalisation has been an essential part of modern business for years. Organisations have embraced innovative technologies to work more efficiently and sustainably. For instance, generating new business models by integrating revenue models or deploying public cloud solutions to enhance operational efficiency, for instance, by standardising the billing process.

Yet, Making Progress Is Challenging

Despite the clear advantages, many companies lag behind in their digitalisation process. They adopt some technological solutions but fail to fully transform their entire organisational digitally. This leads to missed opportunities and reduced competitiveness.

So, How Can Companies Digitalise Successfully?

The challenges are diverse, but with the right approach, they can be overcome. Here are some concrete steps towards successful digitalisation:

1. Understand the Digital Transformation Journey

Digitalisation goes beyond implementing new technologies. It requires a complete transformation of business processes, culture, and practices. Awareness of this evolutionary —and occasionally disruptive journey, along with the willingness to let go of old habits and structures, is essential.

2. Know Where to Start

Struggling to set clear priorities or define a sharp vision can be challenging. It is essential to determine which digital initiatives add the most value and what goals you aim to achieve. Do you want to reduce costs or, for example, manage open vacancies more efficiently?

3. Invest in Digital Skills

A successful digital transformation requires specific skills and knowledge. Forecasts indicate that the shortage of skilled labour within the EU will continue to grow, making it even more challenging for companies to train or educate their workforce in the latest technologies. 

4. Overcome Resistance to Change

Change often brings resistance, and digitalisation is no exception. It is important to create a culture of openness and flexibility and, as a leader, to imagine a future world. Envisioning this future and working towards it, alongside the workforce, is a core strategic task. 

5. Simplify Complex Systems

Many companies struggle with outdated IT systems that are difficult to integrate with new technologies. Start by standardising processes, such as using a standard Software-as-a-service (SaaS) solution, to free up time and resources for processes where you can differentiate or innovate.

 Accelerate into the future!

To truly benefit from digitalisation, companies need to be more ambitious and determined. At Emixa, we help navigate the digital transformation journey and accelerate in the future, together. Our tailored roadmap helps to prioritise efforts, making the adoption of innovations and standard best practices a reality by clearly defining which processes should be standardised, differentiated, or innovative. This focus will help you create unique added value, remain competitive and fully capitalise on the opportunities digitalisation offers. Let's get digital, together.

 

Kevin Uitman

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